The Ultimate Behind-the-Scenes, Invisible Industry: Pet Cremation
Jordan Kelly • 25 January 2026

‘Internationally Accredited’ Pet Cremation Operator Can’t Authenticate Remains & Accreditor Has No Complaints Process

When Massey University’s Companion Animal Hospital recommended a specific cremation provider for Harry, they were initiating a clinical and ethical chain of custody. They vouched for a provider that markets itself under the shield of international accreditation.


However, as documented in my core investigation, Are These Harry’s Ashes? Or Aren’t They? that chain of custody didn't just break; it vanished.


The response from Gavin and Lyn Shepherd of Pet Farewells has been a study in shifting narratives, beginning with an initial phone demand for a "disposal fee" because they were "told I didn't want Harry back," followed by a sudden reversal claiming the ashes were "tucked up safely on (the) table", and culminating in a refusal to provide any records or tracking (as required by their "accrediting" body, or even any authentication by way of the remnants of the solid gold cross Harry wore - claiming, against all laws of physics, that the metal simply "melt(ed) and seep(ed) into the hearth, bedding and the bones".


According to Maggie Edwards, Senior Adviser at Consumer New Zealand, this is a straightforward Fair Trading Act and Consumer Guarantees Act issue where services must be provided with reasonable care and skill. If a consumer feels they are being misled about the remains being returned (Readers: Please do see the email exchange with Lyn and Gavin Shepherd, reproduced here), Edwards notes the matter can be lodged with the Commerce Commission on the grounds of misleading conduct. (I still intend to do so.)


Edwards further identified that while Pet Farewells promotes its membership in the International Association of Pet Cemeteries & Crematories (IAOPCC), there appears to be a clear breach of Point 8 of their Code of Ethics, which mandates that members maintain accurate and up-to-date burial and cremation records available for client inspection.


What the International Membership Promises


To understand the weight of this apparent breach, one must look at what the IAOPCC tells the public they should expect from a member.


According to their own website, choosing a member means that pet owner has specifically selected a provider committed to:


  • "Strict Adherence to Ethics and Standards:  Members follow a comprehensive Code of Ethics and Standards of Business Practices established by the IAOPCC.

  • "Full Disclosure and Tracking: Members provide clear, documented information about their pet identification and tracking procedures throughout the aftercare process."


  • "Honesty and Accountability:  Members are prohibited from misrepresenting services or engaging in fraudulent or deceptive practices.


  • "Compassionate, High-Quality Care:  Services are delivered with dignity, respect, and the utmost care for both the pet and the family."


Yet my experience - as their customer and the owner of my beloved Harry - was very, very different.


According to the United States-based IAOPCC's website, its accreditation program is a "globally recognised and industry-approved initiative," outlining established procedures for each step of the pet cremation process.


This includes guidelines for transportation, varying types of pet cremation, record-keeping, and facility standards. It also openly recognises that "in an industry with minimal regulatory oversight beyond environmental and business licensing, pet aftercare has largely been self-regulated." Concerning, much?


It further claims that their program "provides pet owners and the industry with a reliable assurance of integrity in pet aftercare practices, offering protection through its comprehensive standards and inspection process."


Yet as the Consumer New Zealand advisor noted:  "Unfortunately, it does not seem that the IAOPCC has a complaints process regarding its members and any breaches of the Code of Ethics.


"However, Pet Farewells should be able to show you Harry's burial and cremation records."


Except that they won't . . . and maybe that's because they can't.


In my email below, you will see that I am inquiring of the Executive Director, Donna Shugart-Bethune, as to when the IAOPCC last inspected Gavin and Lyn Shepherds' Pet Farewells Hamilton or Wellington facilities, or any other pet crematoria their associated NZ Pet Cremate Limited entity owns and operates under the claim of IAOPCC accreditation.


READERS:  The below email was sent on Saturday, February 7, with no acknowledgement or response received as of Thursday, February 12. Below this initial email, therefore, you will see the brief follow-up email I sent on February 12.

_____________


To: Donna Shugart-Bethune, Executive Director, IAOPCC

Subject: FORMAL NOTICE of Ethical Breach & Inquiry Sought: Member - Pet Farewells (NZ Pet Cremate Limited)


Dear Ms Shugart-Bethune


I am an investigative and consumer affairs journalist in New Zealand currently publishing a dossier regarding a catastrophic failure of chain-of-custody protocols involving and/or between Pet Farewells (NZ Pet Cremate Limited), a registered member of your association, and Massey University's Companion Animal Hospital.


I write to you not only in the capacity of Editor-in-Chief of The Customer & The Constituent NZ, but also as the Executive Director of the International Institute for Improvement in Veterinary Ethics (IIIVE), which is launching globally this coming week.


Please read the full account of the matter to date, along with the email exchanges with Pet Farewells directors and shareholders Gavin and Lyn Shepherd here.


Following consultation with Consumer New Zealand  (a national consumer advisory organisation), I specifically draw your attention to a documented failure by your member to adhere to (at least) Point 8 of your International Association of Pet Cemeteries & Crematories' (IAOPCC) Code of Ethics, regarding the supposed requirement of your "accredited" members to maintain tracking and records.


Despite formal requests, Pet Farewells has been unable and/or unwilling to provide the "accurate and up-to-date records" required to verify the chain of custody for my dog, Harry. Furthermore, they have provided scientific claims regarding the disappearance of gold during cremation that contradict established metallurgical facts.


As the leadership of the IAOPCC, and as owner of your own multi-generational pet funeral business, you understand that your accreditation is used by members to project a level of trust that justifies premium fees. If a member cannot produce a "Point 8" audit trail, and also communicates with an owner in a manner that breaches your requirement of them that they treat pet owners with "dignity, respect, and the utmost care", then that trust is illusory.


Accordingly, I am seeking your official position on whether such a failure warrants an investigation into their status.


Additionally, I am specifically requesting confirmation of the date on which your association last inspected the facilities operated by the Shepherds and NZ Pet Cremate Limited - as your website would indicate is part of your accreditation process. 


Meantime, my team at The Customer & The Constituent and IIIVE are currently finalising an approximately 60-page forensic filing for the New Zealand Privacy Commissioner and a further set of filings for the Veterinary Council of New Zealand regarding the conduct of Massey University in the matter of the patient, Harry Kelly – who happens to be my own dog, Harry Kelly.


The treatment of Harry (both pre-death and in the posthumous context) will form the foundational global case study for IIIVE.

 

A critical pillar both of the filings documentation and of the continuing investigation, along with the case study, is the Chain of Custody regarding the remains of Harry.

 

As you will read here, I have ground to a screeching halt with my communications and endeavours to authenticate the remains your member (Pet Farewells of Hamilton, New Zealand) holds and claims to be Harry’s:  https://www.thecustomer.co.nz/are-these-harrys-ashes-or-arent-they

 

As you might imagine this has been, and continues to be, a matter of great distress for me, personally.


Meantime, obtaining an understanding and reporting on the international pet cremation industry is of considerable interest to my colleagues and I, given my own (if I may speak plainly) utterly horrendous experience regarding Harry’s remains, the unknown manner of his state and usage prior to and upon collection by Pet Farewells, who issued the instructions to “dispose” of his remains, and the stubborn refusal of the Pet Farewells staff and management to offer the very information that your own code of conduct mandates that members must provide to those entrusting their beloved pets’ bodies to them.


While my preliminary commentary to date has been published on The Customer & The Constituent only,   with the Media, Investigations,  and Education, sections of IIIVE (iiive.org) being added this coming week as we prepare for a much earlier launch than originally intended, the “after care” industry is firmly in our sights for detailed reportage.

 

Harry’s treatment, and mine as his loving “pet parent”, will be central to that reportage (both on The Customer & The Constituent and on IIIVE), and to the broader case study and investigative and educational materials that will be an important component thereof.

 

To that end, I would ask – in accordance with the International Association Of Pet Cemeteries & Crematories’ (IAOPCC) Code of Ethics and Professional Standards, as can be found at the IAOPCC’s website: https://www.iaopc.com/page/code-of-ethics - for your intervention in this matter to ensure the following:

 

  • Verification of Remains:  That Pet Farewells produces the verifiable furnace logs, digital timestamps, and individual cremation certification associated with patient Harry Kelly.

 

  • Property Hold:  That you issue an immediate directive to the facility to preserve all physical remains and related digital/physical records. Given the very justifiable "credible doubt" I have documented regarding the chain of custody, these must be treated as evidence in an active malfeasance investigation.

 

  • Transparency:  That the facility finally answers the specific questions regarding who issued the "disposal" instructions and why the mandatory standards of your organisation’s membership requirements have been, to date, disregarded in this case.

 

I would prefer to report on a "gold standard" response from the IAOPCC in resolving this failure of its member, rather than documenting a systemic lack of oversight within the international pet cremation sector. To that end, I sincerely hope you will investigate your accredited member, to determine if they indeed meet your standards for continued accreditation.


And, of course, I now look to you to answer truthfully and transparently, in addition to the above questions, the central matter of whether or not the ashes in the “bag” really are those of my beloved Harry. If they are not, I would rather have a frank and truthful answer.

 

Further, was Harry, in fact, used as a post-mortem specimen by Massey viz a viz the slip of the tongue by the Pet Farewells staff member that Harry had been “collected with the other post-mortems” and viz a viz her email that states he was received “in a bag” (which was not how Massey staff told me they had despatched him at all) . . . and who issued the directive to “dispose” of his ashes because apparently, I “didn’t want Harry back”?

 

These are burning questions that not only I want the answers to, but which the readers of my 34 articles-to-date Special Harry Kelly Expose Series (a majority of whom are also loving pet parents) are keen to read your answers to.


If I may continue speaking frankly, it is my firm contention that you would be better served by retracting your organisation's accreditation of this member, rather than letting it soil the global reputation of the pet cremation industry. In the meantime, however, if there is any chance of getting Harry''s actual and true ashes back (along with honest and factual answers to the above questions), I urge you to facilitate this for me.

 

Most urgently of all, I look forward to your confirmation that a Preservation Notice has been communicated by you to your Pet Farewells member as a non-negotiable requirement.

 

Sincerely

 

Jordan Kelly 
Executive Director, The International Institute for Improvement in Veterinary Standards (IIIVE)

Editor-in-Chief, The Customer & The Constituent NZ



From: editor@consumeraffairswriter.com <editor@consumeraffairswriter.com> 
Sent: Thursday, 12 February 2026 2:07 am
To: 'info@iaopc.com' <info@iaopc.com>
Subject: FOLLOW UP: Request for Facilitation – Email of Saturday, Feb 7

 

Dear Ms Shugart-Bethune

 

I am writing to reiterate my request for your assistance in facilitating answers to the specific questions I raised in my email to you last Saturday.

 

As previously stated, I require the IAOPCC to step in and ensure that the transparency standards your organisation purports to uphold are actually met by your member here in New Zealand.

 

I am still waiting for the definitive answers regarding the handling of my dog, Harry, and I am again requesting your urgent facilitation in this matter.

 

I look forward to your immediate confirmation that you have contacted the member and that the requested information is forthcoming.

 

Sincerely

Jordan Kelly 



The Question of Accountability


This inquiry reveals a striking symmetry in the pet cremation industry.


Locally, we have a husband-and-wife team in the Shepherds; while internationally, the oversight is governed by the Shugart family. We are observing a global commercial network where the regulators and the operators would appear to be the same collective.


The IAOPCC's "Code of Ethics" represents a promise to the public, yet as Edwards noted, there appears to be no transparent complaints process for consumers when those ethics are breached. This creates a "regulatory hall of mirrors" where accreditation may function as a marketing shield for providers, but offers no functional protection for the grieving families who pay for it.


If the IAOPCC is to be seen as a legitimate regulatory body rather than a commercial guild, they must now decide if their standards are enforceable. A failure to hold their members to (at the very minimum) the "Point 8" requirement for record-keeping is not just a lapse in professionalism; it is a systemic failure of the very consumer guarantees they claim to uphold.


I, and The Customer & the Constituent team and its readers, await their response to see if these international standards have any substance, or if they are simply a premium-fee business model insulated from actual accountability.

Other News, Reviews & Commentary

by Jordan Kelly 7 April 2026
Reader Feedback: ‘Imagine If These Massey "Vets" Had Become Doctors’ . . . And Some VERY Bad News for those ‘Vets’ (And Those Who Aren’t Licensed, Too)
by Jordan Kelly 29 March 2026
The story of how unspeakably cruel, unaccountable, intentionally unnamed staff at Massey University's Companion Animal 'Hospital' repeatedly overdosed, abused, tortured, covertly converted private property (my pet) to a University "educational" resource to produce twisted student films on cell phones , while plotting to deceive me, Jordan Kelly, into believing a false sudden "neurological event/decline" diagnosis to coerce me into signing papers for my beloved little papillon, Harry's, immediate "euthanasia" , has now reached all corners of the globe and every shore and region of New Zealand. So too has the corrupt relationship between the national industry "regulator" (so-called), the Veterinary Council of New Zealand, and Massey University, as the two interlinked organisations have scrambled to rely on the same old tactics and strategies that have worked seamlessly for them for decades . . . to see them arrogantly and summarily dismiss complaints from pet owners - one after the other, after the other, after the other. Neither organisation nor the broader cast of characters involved in this sordid ordeal bargained on coming up against Harry's owner, however. None of them bargained on this owner's love and dedication to her beloved little Harry. None of them bargained on this pet owner's unwavering tenacity and investigative chops. And certainly none of them bargained on the entire series of articles this owner has now produced (and is yet to produce) - both across this public ation and in the newly-launched International Institute for Improvement in Veterinary Ethics. But most of all, none of them bargained for the international, and full-scale national, deep-dive readership I'm sure, by now, they've heard through their various channels, they're receiving. Daily. Increasingly. Obsessively. Those readers - the ones that aren't monitoring institutions, regulators and veterinary sector participants, but rather are my fellow pet parents - care deeply about what happened to Harry (because they've expressed it in submissions through this website), and they most certainly care about their own pets and educating themselves to ensure against any fate even approaching Harry's, from befalling them. It's for me, for them, and for Harry, that I hereby publish my response to the belated, buried, and begrudging Veterinary Council of New Zealand's (VCNZ) offer to source the names of those involved in the matter, from the recalcitrant Massey University. If this matter were continued under cover of darkness, as both the VCNZ, and the " leadership " and staff of its veterinary teaching facility (the facility they have the gall to misname "Companion Animal Hospital") would vehemently prefer it was, it would get no further than the 1.5% ( not a typo, that's one point five percent) of complaints that ever make it through the VCNZ "process" to any form of resolution (which probably isn't much, anyway). So in the interests of shining light into dark and seedy corners of New Zealand's veterinary sector, here's my March 29 letter to Liam Shields, the VCNZ's Deputy Registrar, in response to his March 19 cover letter that accompanied the Privacy Act information disclosure he and his CEO, Iain McLachlan, gave up only through legal obligation . . . and that, as you will read is, even so, both redacted and incomplete. March 29, 2026 To: VCNZ Deputy Registrar, Liam Shields Dear Mr Shields Thank you for your letter of March 19, 2026 and the accompanying Privacy Act disclosure. On your offer to assist with the provision of names and position titles: In response to your offer to source the names and position titles of all involved parties, I accept – with the requirement that this be a complete and unredacted list, not a partial or selective one . Specifically, and as a matter of primary urgency, I require the unredacted names and professional roles of every individual at Massey University who had any involvement whatsoever with Harry Kelly – including but not limited to: Every clinician, intern, student, and support staff member involved in his "care", “treatment”, handling and any and all associated decision-making processes, during the period of November 30 and December 1, 2025. The above category of requirement must include the licensed veterinarians that (a) the rotating intern, "Dr" Stephanie Rigg ( who misrepresented herself to me as a seasoned, senior veterinarian ), should have been supervised by, and (b) the licensed practitioner that was or should have been responsible for the intaking staff member (who I am advised by another aggrieved client of the facility - but whom is too frightened to speak out themselves because of Dean Jon Huxley's legal threat to me for doing so ) also bears the name of "Stephanie". It should be noted that I was almost certain at the time that she (the very young "Stephanie" i.e. her name was not known to me at the time) was lying when she assured me she was a graduated and fully qualified veterinarian in her own right. Given what I know now about the lack of experience and ethics with which the Companion Animal "Hospital" is staffed, I am even closer to being fully convinced that she was not a qualified vet, but rather, still a student. As I had commented in my published article , 'Massey Vet Teaching Hospital: Where Empathy Goes to Die' , this staff member looked barely old enough to have been out of high school, was clearly out of her depth, and not only had no authority over the two ICU attendants (who were engaged in social conversation and refusing any attention to Harry as he stood up in his cage screaming in terror with his legs dangerously, especially for a blind dog, outstretched through the grid of the cage door ), and despite my pleas, refused to exercise any authority over these ICU staff. In retrospect, it would seem now that this very young woman was not in a position of qualified authority to do so. Clearly, Practice Manager Pauline Nijman has at least conjoint responsibility for staffing rosters, but there must also be - in a veterinary teaching establishment - present, direct reporting chains in place at all times. If this was not the case during Harry's admission and time in the "ICU" facility, then the two licensed practitioners bearing ultimate responsibility for this failure (including its obvious systemic nature) would be Jon Huxley, the Dean of the Veterinary School , and Jenny Weston, the Dean of Massey's Veterinary Teaching Program . I place particular emphasis on this point purely because - given the Veterinary Council's already-demonstrated protectionism towards, and degree of collusion with, Massey University, its leadership and its staff - I firmly believe that you will take the opportunity to disingenuously optimise every possible technicality to avoid accountability for as many staff as you can. Every individual involved in the selection or administration of any drug or substance to Harry Kelly during that period, whether authorised, and whether documented / recorded, or otherwise . The "undocumented" and "unrecorded" element of this requirement is especially important, given Massey's continued refusal to release the Controlled Drugs Register and, in fact, its outright breach of the complete Official Information Act request of which this was a key part. To be noted, and as I made clear to Massey, I have asked for this critical document due to the demonstrable difference in Harry's condition showing between the multiple covert student videos taken of him on cell phones that morning (in outright contempt for my firm verbal and written instructions to Practice Manager, Pauline Nijman, and on forms, that Harry should NEVER be used as a training tool ) and when he was presented to me some six hours later with the ( what I now know to be just an intern's ) demand that he be "euthanased" (and the fact that the "Clinical Summary" records his last (unnecessary contraindicated sedative over)dose as having been at 9am (i.e. 1.5 hours prior to the student activity for which he was obviously further catastrophically sedated and permanently disconnected from his critical IV fluids). Every individual involved in, present during, or who authorised or participated in any filming or recording of Harry Kelly during his time in the Massey facility. Every individual involved in making, documenting, or communicating the bogus “neurological” diagnosis (that has been clearly demonstrated to have been bogus ) used to coerce his “euthanasia ”. (So as to avoid my inadvertently creating a opportunisable loophole either for you or for Massey, you should include the alternative term that will have been used in the official narrative no doubt framed for your benefit and for his, by the compromised Veterinary School Dean Jon Huxley i.e. "recommended" "euthanasia".) Every individual involved in the decision to push for the “euthanasia” of Harry Kelly, and in the carrying out of that “euthanasia”. Every individual involved in the handling of Harry Kelly's body following his death ( achieved by way of abuse, scheme and deception ) on December 1, 2025. Every individual involved in the creation of, adding to, alteration of, falsification or scrubbing of Harry Kelly's clinical and financial records , specifically including but not limited to: · The Clinical Summary ( the broader contents and claims of which, it should be noted, are inconsistent with (a) the facts, (b) prior records, and (c) logic (including between one part thereof and another, and have clearly been altered and added to posthumously) – in which a false neurological diagnosis narrative was constructed to justify the coerced "euthanasia" . (To be noted, this is not the only false inclusion in this "Summary" document .) · The Patient Change Log (Field-Level Audit) – in which the recorded time of death (false in its own right) was subsequently manually overwritten with 0:00, in a deliberate act of forensic scrubbing to eliminate the timestamp from any future audit or investigation. · The Euthanasia Authorisation form – pre-typed before my arrival at the facility and prior to any decision I was prepared to make , bearing timestamps inconsistent with the Patient Change Log. · Billing Record 636969 – in which a billable quantity was manually inflated from 1.6 to 4.0 units at 16:56 on December 1, 2025 – two minutes after the falsified time of death – and further manipulated through to approximately 19:20 on the same date. · The simultaneous triggering of both "Deceased" and "Discharge" status entries in the clinical records management system – mutually exclusive administrative statuses whose concurrent activation constitutes a documented administrative collision revealing the fraudulent closure of a live patient's file i.e. in a frenzied rush to avoid the new incoming night shift staff from questioning or investigating the day's events. · The manual "data scrub" of December 3, 2025 – performed two days after Harry Kelly's death by an individual with high-level system access, deliberately overwriting forensic evidence to obstruct any future audit, investigation or legal proceedings. All of the above conduct is the subject of Police Report OR-2484821N and engages Sections 258 (altering a document with intent to deceive), 260 (falsifying registers) and 219 (theft by conversion) of the Crimes Act 1961 (updated as part of the Crimes Amendment Act 2003). I note that Privacy Act 2020 Principle 11(e) permits this disclosure in order to uphold a statutory regulatory process, and that Massey's blanket redaction of all clinician identities is being utilised to subvert my right to file a VCNZ complaint . I further note that a Senior Standards and Advice Officer and Solicitor at the Royal College of Veterinary Surgeons (UK) - an accrediting organisation of Massey - has confirmed in writing that veterinarians are expected to provide their names to clients so as not to prevent them from raising a conduct concern. This is an obligation that applies regardless of whether the individual is employed by a university or a private practice. On the Apparent Glitch In Your Correspondence I note that the Privacy Act disclosure includes email correspondence between Massey University and the VCNZ — specifically, a private email from Massey's Dean of Veterinary Science, Jon Huxley, to VCNZ leadership, characterising my complaint as "wholly unfounded" before any investigation has been conducted, and ending with a friendly invitation for you to contact him for his, i.e. the apparently official, version. Your letter makes no reference whatsoever to the VCNZ's response to receiving that email, either at the time of receipt or in the period since. Quite frankly, it would be a naive individual who would believe that you and/or your CEO, Iain McLachlan, and/or your point of direct connectivity between the two organisations, Seton Butler, didn't respond to - and, far more likely, enter into communication with - Dean Jon Huxley as a result of receiving that email ( signed " Jon " ) from him. I require a full account of the actions the VCNZ took upon receiving Dean Huxley's private communication, who else received it, and all subsequent communications and related discussions and decisions - which, I suspect, included the two anonymous parties with whom you and your VCNZ colleague, Jamie Shanks, discussed me and the matter, but refuse to disclose any details thereof. On the Redacted Microsoft Teams Message I challenge your refusal to disclose the content of, and the parties to or discussed during, the Microsoft Teams message/s between yourself and Jamie Shanks. You have redacted the names of two individuals on the basis of section 53(b)(i). However, given that at the time of that communication you had not assisted me with the provision of names (and still have not) nor in any other way helped me with submitting a complaint (and still have not) - and therefore had no complaint formally before you (and still have not) - I require to know: who were you discussing me with, in what capacity, for what purpose, and on whose instruction? I would appreciate the full name, role, purpose and nature of the communications involving those undisclosed individuals and the undisclosed content of the associated discussions. I am considering a complaint to the Office of the Privacy Commissioner regarding your refusal to disclose what is likely a communication or communications central to the likely compromised and collusive nature in which you intend to avoid, refuse, frame, conduct or dismiss my forthcoming complaints. On the Internal Contradiction In Your Letter Regarding Conflicts of Interest Your letter contains a direct contradiction. In your paragraph 11 you state that Professor Jenny Weston "has no involvement with CAC (Complaints Assessment Committee) investigations and decision-making." Yet, in your paragraph 12 you state that "the Council are legally required to review all CAC decisions". Professor Weston sits on the Council. Therefore Professor Weston is involved in reviewing CAC decisions - including any decision relating to my complaint about Massey University i.e. the institution whose veterinary academic program she directs. Just saying, Mr Shields. On Your Suggestion That I Contact Massey University for Assistance Am I to interpret this as outright contempt, or gaslighting, or both, Mr Shields? I do not believe that, at this stage, you are ignorant of Massey’s refusal to provide the names of the parties required for me to lay complaints with the Veterinary Council. I do not believe that, since you have been copied in on two months of repeated, multi-angled, fervent requests to Massey , which - as you know, and as you know I know - is obligated legally, morally, and by international “best practice” standards to provide these (and not to have blacked them all out, in the first instance, from the subset of records I have managed to extract), as well as in accordance with New Zealand's Privacy Act 2020 and the Official Information Act 1982 . . . the instruments of our country's law through which I have so far unsuccessfully sought their release. I also do not believe you are ignorant of all the associated coverage on this website that details every minute aspect of this situation and its current status, Mr Shields. And if you are, it is to your shame, Mr Shields, given the gravity of the matter, including each and every individual, reported aspect thereof. Further, I do not believe I need to explain to the Deputy Registrar of the VCNZ why directing a complainant back to the demonstrably obstructive source entity of their complaint for assistance is entirely inconsistent with VCNZ's stated mandate of "having timely and transparent processes" and "upholding veterinary standards to protect people and animals". On Massey University's Ongoing OIA Non-Compliance Additionally, Mr Shields - since you are now, belatedly, offering - yes, there is something else you could absolutely assist me with. As you know and further to the above, the Official Information Act 1982 is the cornerstone legislation governing the mandated release of information held by publicly-funded institutions in New Zealand. It is an errant institution, contemptuous indeed of New Zealand law, that thumbs its nose at its OIA obligations . . . which, as you know, and as stressed above, is exactly what Massey University has done. I am still waiting for any communication regarding my OIA request that was due on March 13, 2026. Given your close relationship with Massey, and your no doubt desire to assist me proceed in a timely manner with the laying of multiple complaints - in keeping with the VCNZ's own stated objectives of "upholding veterinary standards to protect people and animals", "having timely and transparent processes", and its vision for "Aotearoa to have the world's most trusted veterinary profession" - I would expect you to be most amenable to urging Massey to act in a manner conducive to those objectives. As a reminder of the information I await from Massey - all directly relevant to the content of the complaints that need to be formulated for your organisation - the outstanding OIA items include but are certainly not limited to ( the below is excerpted from the OIA request also published here , as you’re of course, already aware): 1. Identity of Clinicians: The unredacted names and professional roles of all staff involved in the "care", treatment, and handling in any way of Harry Kelly during the November 30 and December 1, 2025 period, and also in the period following his death on December 1, 2025, including all staff involved in the handling of his body. 2. Conflict of Interest Disclosures (Seton Butler) : All internal records, disclosures, and management plans regarding Seton Butler's dual role as a Massey University Adjunct Lecturer and his professional advisory role at the VCNZ - and all communications of any type relating to Jordan Kelly or Harry Kelly. (**I DO BELIEVE THESE SHOULD HAVE BEEN INCLUDED IN YOUR OWN PRIVACY ACT DISCLOSURE PACKAGE TO ME, BUT WERE NOT.**) 3. Instructional Content Authorisation : All internal documentation, ethics committee approvals, or funding agreements related to the production of "instructional content" or clinical studies in the ICU or any other part of Massey University and/or its Companion Animal Hospital during the period of Harry Kelly's admission, and including while his body was in Massey's possession. 4. Pet Farewells Communications: All communications with Pet Farewells regarding Harry Kelly and Jordan Kelly. Specifically, not a general commentary. 5. Post-Mortem Activity : Disclosure of whether or not an unauthorised post-mortem was performed on Harry Kelly. 6. Controlled Drugs Register: All entries in the Controlled Drugs Register pursuant to the Medicines Act 1981 and the Misuse of Drugs Act 1975, as they relate to the dispensing, administration, or recording of any controlled or prescription substance administered to Harry Kelly during November 30 and December 1, 2025, or to his remains. 7. Patient Record Access Log and Audit Trail : The unredacted Field-Level Audit Log and all associated system access logs identifying every staff member who accessed, viewed, created, amended, "updated" or deleted any entry in Harry Kelly's electronic patient record from November 30, 2025, to the date of Massey's response. 8. Conflict of Interest Disclosures (Jenny Weston) : All internal records, disclosures, and management plans regarding Dr Jenny Weston's dual role as Massey University Academic Program Director and her ex officio VCNZ membership - and all communications of any type relating to Jordan Kelly or Harry Kelly. 9. ICU Video Footage of Harry Kelly: The release in full of all video footage taken of Harry Kelly during his ICU admission on November 30 and December 1, 2025, and any taken after his death. Massey's previous refusal to release the footage in full is not considered adequate compliance and is not accepted. In Conclusion, Mr Shields I remain deeply concerned about the VCNZ's refusal to perform its mandated role, and about the appalling complaint uphold rate documented in the VCNZ's own published research - co-authored previously by Professor Weston herself - which recorded that, over a 24-year period, 67.2% of complaints were either not investigated at all or were dismissed outright, with a mere 1.5% upheld, and only then, on technical competency grounds . Combined with the unashamed reticence you have shown with regard to facilitating this egregious complaint (and regarding which your March 19 email directs me to your website to fill out a form regarding), I intend to hold the Veterinary Council of New Zealand publicly accountable for a transparent process in this particular case. When a veterinary "hospital" and its staff overdose , abuse, torture, conduct twisted student activities upon while in a state of the pharmacological collapse they have induced him into, intentionally engineer his most unnecessary death , and coerce me under false diagnosis to not only consenting to my dog's traumatic killing but having to equally traumatically participate in it , I tend to take the matter rather personally . As quite a large proportion of pet owners, in fact, would. Between The Customer & The Constituent NZ and the International Institute for Improvement in Veterinary Ethics , this case is being read by a New Zealand audience spanning from Invercargill to Northland, and internationally across the United Kingdom, Scandinavia, the United States, Australia, Singapore, Hong Kong, Indonesia and South Africa. Regulatory bodies in several of those jurisdictions have been formally notified and are actively monitoring developments. This will be your opportunity to demonstrate that the Veterinary Council of New Zealand is capable of executing its regulatory duties in an ethical, honest and responsible manner. Or not. I look forward to receiving the complete list of names and position titles so that I can proceed with formal complaints against each relevant individual. One Last Point of Note, Regarding VCNZ's Chief Executive Officer In closing, I note that your Chief Executive Officer, Mr Iain McLachlan, has had so little concern - other than what appears very much to be to protect Massey University, its veterinary facility and its personnel from accountability - that he has ignored the multiple communications on which he has been cc'd for months regarding this matter, and the many provisions of the Code of Professional Conduct for Veterinarians in New Zealand ("administered" by your own organisation) that Massey's veterinary "teaching hospital" is in clear and in arguable breach of ( per my January 17 article on The Customer & The Constituent and the Open Letter to him that I published alongside it ). He initially endeavoured to avoid having to respond to my request for the (albeit incomplete and redacted) information you have now provided when I initially asked for it under the Official Information Act and chose to decline that request, apparently hoping I wouldn't know I had a right to it under the Privacy Act. Now, in a statement of open contempt, he has flicked off to you the responsibility for "dealing" with me, which you are hoping to conclude by way of directing me to fill out a form on your website. And so, I would ask, if a matter of such gravity as is represented by the Harry Kelly case, is not worthy of your Chief Executive's attention, just how bad does a set of circumstances have to be, and how obviously systemic does it have to appear within an organisation (New Zealand's only veterinary "teaching" facility, no less) before it is considered one of serious concern to the Veterinary Council of New Zealand? Or is the answer to that reflected by the fact that only an inconceivable 1.5% of all complaints (notwithstanding those that are never made) to your Council are upheld . . . and only then, on grounds of "technical competency" . . . with no concern for any complaints where a compromise in ethics has played an obvious part? If none of this is of any concern to Mr Iain McLachlan, as the head of the Veterinary Council of New Zealand, it begs the question, what does Mr McLachlan do all day? Perhaps he spends his time drafting the Standards, aims and goals that your very actions and decisions are actively designed to ensure are never actually achieved. Yours sincerely Jordan Kelly Editor-in-Chief, The Customer & The Constituent NZ Executive Director, International Institute for Improvement in Veterinary Ethics (IIIVE)
by Jordan Kelly 22 March 2026
Actually, Huxley, Notwithstanding That Their Loyalty to You and to Massey Prevents It, It's the VCNZ's JOB to 'Be Drawn Into It'. That's How They Get to See That It's Anything BUT A 'Wholly Unfounded Complaint'. It's Also More than Just A 'Complaint'. As You Have Long Since Known.
by Jordan Kelly 15 March 2026
Editor’s Conclusion : Unsupervised. Unaccountable. Uninvestigated. And Still Accredited.
by Jordan Kelly 10 March 2026
UPDATED: 16.3.26 Will This Badly Behaving Institution Finally Allow the Full Truth to Be Revealed? (16.3.26: MASSEY BREACHED ALL ITEMS ON THE BELOW OIA; TOTALLY IGNORED THEIR LEGAL OBLIGATIONS. NO COMMUNICATION. A HUGE NO-NO IN THE NZ CONSTITUTIONAL FRAMEWORK.)
by Jordan Kelly 8 March 2026
Hidden in Plain Sight: Unashamed Conflicts of Interest to Make Your Head Spin
by Jordan Kelly 4 March 2026
Time for Change : New Zealand's Pet Parents Say NO MORE to the Poor Standards, Compromised Care & Outright Contempt We Put Up With from the 'Products' of the Massey Veterinary Degree Factory
by Jordan Kelly 27 February 2026
Readers following the coverage of my attempts to get to the bottom of what happened to my beloved little papillon, Harry, with whom I was extraordinarily closely bonded, will know that: (A) The rot in Massey University’s Companion Animal “Hospital” (CAH) runs deep. (B) Honesty and transparency is not their policy. Denial, dismissal, stonewalling, legal threats and intimidation are. (C) Animals aren’t safe there, with cruelty embedded in “care”, and your property (as your pet legally is) not considered your property at all, as far as Massey, its CAH staff and management are concerned. Your pet is theirs ; to do with as they please, according to their mindset and their modus operandi. And if that involves catastrophic levels of unauthorised, contraindicated, convenience sedation to facilitate their use of your pet in monetised student video collections (including on private cell phones, and to which you will be given no access), this too, according to Massey, is its own God-given right and “best practice” Standard Operating Procedure. (D) “Informed Consent” has a very different meaning in the Massey playbook to that which is generally deemed its accepted definition. (E) “Accountability” is a foreign concept and not one with which they have any intention of becoming acquainted. (F) Laws – including those governing animal welfare, property conversion and more – are not only optional, in Massey’s case, they simply don’t apply. In fact, they appear blissfully ignorant of them according to my (and Harry's) experience. You know all that. You’ve read about it here , here , here , here , here , here , here , here and in most of my other now 30+ articles covering the numerous different sub-atrocities within the overall atrocity that was the demise and disposal of my precious little Harry. Actually, "atrocious" doesn't come anywhere near to being an adequate adjective. Despite having been a professional writer since I was 16 and having upwards of 25 published books under my belt, I don't actually have an adjective that's adequate for the pure evil that was perpetrated upon Harry . . . and, by extension, me . There is not one word or one phrase that can sufficiently convey the depth and breadth of the sheer, unadulterated wickedness that festers without restraint within the walls of Massey University's Companion Animal "Hospital". What you, my readers (or those of you not on Massey's massive legal team payroll) didn’t yet know – because I didn’t yet know – is that record and evidence tampering (which, for any other New Zealand citizen would attract jail time of up to 10 years under the Crimes Act 1961 Section 258 (Altering document with intent to deceive) or Section 260 (Falsifying registers) , and/or a $10,000 fine under the Privacy Act Section 212(2)(b) - appears also to be included in the “we’re exempt” culture of Massey and its veterinary “hospital” staff. Note to Readers: The above laws aren't some hypothetical, bottom-drawer, dusty old legal tracts in archaic library textbooks. They're real, "living" laws that apply to every individual in our country. And today, they are being made to apply to Dr Stephanie Rigg and her "colleagues" who falsified Harry's records to create a cover-up of what they did to him . . . and to me. I will, duly, see Dr Rigg and her associates in Court. Dissecting the Cover-Up: Massey’s Metadata of Deception But back to what readers do know for a moment: You’ll know that I’ve been in the battle of battles for the past two months to extract Harry’s full records (or anything approaching them) from Massey’s Legal and Governance department. HOWEVER . . . there was one thing I hadn’t known how to decipher that they actually had finally drip-fed to me. It was File Name: Patient Change Log (Field-Level Audit) . I’ve been learning a lot about veterinary science, record-keeping, and law in general lately. Not because I wanted to. But because if you want to figure out how deep the rot really runs at Massey, you kind of have to. So I’ve learned a bit about how to decipher clinical metadata. Just e nough to realise that this Patient Change Log (Field-Level Audit) is exactly where the digital fingerprints of a cover-up are hiding. Despite the fact that this document has as much redacted as it shows (probably more), with ALL staff names and positions blacked out, for example -I still found four distinct “smoking gun” entries in these otherwise heavily-redacted metadata logs. BIG. FAT. SMOKING. GUNS. that amounted to one undeniable overall conclusion: This document isn’t a clinical record so much as it’s a literal crime scene . There were already so many dodgy inconsistencies in the few items I'd managed to pull out of Massey to that point (as I've documented in various of my preceding articles). But this document is where, undeniably, the bodies are buried. You just need to know which clod of dirt to look under. Hidden in Plain Sight . . . In A Little Thing Called the Metadata (That the Average Pet Owner Wouldn't Even Know Existed ) There are four hidden but key findings demonstrating that the entire timeline of Harry’s “experience” in that hellhole were was orchestrated, and the sudden "neurological event/decline" exit strategy planned for him were a total fabrication. And that fabrication had a start time. (For this start time we will initially revert our focus back to Massey's previously-supplied "Clinical Summary" (in all its dodginess) . . . We will then lead from the immediately below into the afore-mentioned "Patient Change Log (Field-Level Audit)". Bear with me. I promise not to let this get boring). Well, one of two start times. Either: (1) The 8.38am disconnection of his (with, by-then, the TWO 750% overdoses of the renally contraindicated convenience sedative with which the "crying dog"-sensitive ICU staff had plied him overnight) now life-essential IV fluids (8.5 hours into the prescribed 24-hour protocol that they charged me for). And/or: (2) When the day shift ICU "vet" arrived at 9am and decided a THIRD 750% overdose would be a strategic way do deal with a clearly already massively overdosed little 3.8kg, 15-year-old, dehydrated dog. Now WHY would any vet take such a decision? Well, for legal purposes, of course (remembering that the Venerable Dean Jon Huxley and the obviously not- so-new-broom Vice-Chancellor Pierre Venter, have all the money in the public purse to pay their top-tier external legal counsel . . . and by gum, there are enough of the buggers, if this site's analytics are anything to be guided by), I will precede the following by stating that these are my conclusions, made on the basis of the collation and evaluation of the information before me. That said, what I know of my readers is this: You are no intellectual slouches. Feel free to let me know if you can come up with any other conclusion from the information (complete with now numerous "receipts") that I have thus far presented, most especially here and here , and most tellingly of all, in today's expose. R emember, though, I held the ultimate evidence in my arms at 6pm on December 1 . . . and, some 45 minutes later, I let them take it (safely, for them) away from me, just like Harry's (the literal body of evidence) life had just been taken from him. Little Numerals that Tell A BIG Story The plan for Harry's manufactured exit is not so much written into the records, as it is revealed by the tampering with the logs. They lay bare the lead vet’s apparent plan that his life would come to an abrupt end by the pre-scheduled time of (well, they couldn't quite get consistency in the logs regarding the exact minute, but by the absolute latest time of) 17:00 hours i.e. 5pm . . . assumedly, the end of the day shift on December 1. Just in time to mark him "Deceased" and seal off the records of this catastrophically overdosed patient, before the next shift came on, saw his records, and someone started asking the immediately necessary, and certainly appropriate, questions. And those questions would (0R SHOULD ) have included , but would certainly not have been limited to: How long has this dog been in this state? Why hasn't any rescue and remediation protocol been undertaken? Why was he given yet ANOTHER administration of 50mg of Gabapentin at 09:00 hours after the preceding two during night shift? Why is he disconnected from his IV fluids? Who approved that and why? (And if they knew he'd starred in a multi-video student film festival that morning): Was he taken out of his cage and handled in this state? When did he last drink? Was he given any food before he entered this near-comatose state? Does the owner know of the overdoses and the state he's in? Have you filled in an incident report? Have any emergency specialists been called in for advice? and, no doubt, many more questions. OR . . . maybe not. It depends if the rot in that ICU is fully immersive, or if it's concentrated on Dr Stephanie Rigg's day shift and the ICU shift staff of the preceding (November 30) night. But none of those questions could be asked and none of that could happen. The day shift - led by "Dr" Rigg ("Steffi") - wasn't about to let it happen. Thus, the pre-timestamped, just before end-of-shift, Time of Death entered into the "Euthanasia Authorisation" form that they had all queued up for me long before I ever arrived at that Godforsaken facility that fated December 1 afternoon.
by Jordan Kelly 17 February 2026
Harry WAS A Marked Dog. I Had Hoped Massey Vet Staff Couldn't Have Been Any More Wicked Than They'd Already Been Caught Out Being. But YES , Actually, They COULD . 
by Jordan Kelly 15 February 2026
This Is What Happens When Massey Thinks THEY Own Your Dog & Can Do With Him As They Please (You Just Pay the Invoice) At This Appalling, Unaccountable Veterinary House of Horrors (LATEST PROOF OF 'LAB RAT' TREATMENT HERE )
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