Mainstream Media is Thriving. We've Never Been More Respected by Our Dwindling Audience & Readership. Help Us Retain Our Collective Reputation As A Beacon of Transparency, Truth & Accountability.

There are certain qualities that should be present in a really good Trump Derangement Syndrome media headline, article or news item.

These include but should not be limited to:

1) Scan any footage for any moment, word or visual that can be quoted or shown out of its broader context, to make any negative claim e.g. Trump is suffering dementia, Trump is Hitler, Trump is the Antichrist.

2) Claim that Trump is an immediate and "existential" threat.  (Note: Article does not need to provide any facts to support claim.)

3)  Where possible, include "felon" or "impeach" in the headline. Both is better.

4)  Ideally, article should provoke intense emotionalism while appearing to support rationalism.

5)  Article should be illustrated by a group of apopleptic university students  wherever some remote context can be claimed.

6)  Crowd numbers:  Any photos of crowds   should be shown as far greater in number than in reality if they are protesting about Trump or a Trump-related issue. Any photos of crowds supporting Trump or a Trump action or policy should be reduced in number by a factor of at least -100. Trump supporters should be described as "far right extremists" or "dangerous extremists".

7)  Photos of Trump:  Should be taken from such angle as to make him look like an out-of-control dictator. Refer to images of Adolf Hitler for guidance.

8)  Personalise everything:  Wherever it can be woven into your article, sow seeds of doubt over the stability of Trump's marriage. Where possible to also malign his wife, do so, bringing it into the intro of the article if you can. Refer to Melania as looking (whatever derogatory term you can come up with, but this part isn't easy) and compare her disparagingly to "fashion icon" Jill Biden or . . . whatever. Big Mike, err Michelle Obama, anyone. Just do your best to find something to compare her negatively to.  And under NO circumstances refer to her as "the First Lady", unless your tone is one of sarcasm and contempt.

9)  Read Trump's business and biographical books, or at least one of them. Try to make it his all-time best-selling "The Art of the Deal". There is much that can be reframed in this book to make yourself sound knowledgeable and Trump sound questionable of character as opposed to triumphant and a strategically-minded business leader. It is inconsequential that his books are in the bookcases of a large percentage of the world's business leaders and entrepreneurs. You are the PRESS.

10)  Take all opportunities to make his business achievements sound like a negative in the Presidential office.  Turn his record in running successful corporations to the negative in terms of running a successful country. This is one of the most important responsibilities you have as a member of the leftist Mainstream Media (MSM).

Lead every news bulletin or front page with a Trump Derangement Syndrome piece.

This is ESSENTIAL to your credibility with rapidly declining MSM audiences.